Eating your own dog food : meaning & examples

Meanings:

• 1.

  Human · Idiomatically
  • Eating your own dog food or dogfooding is the practice of an organization using its own product. This can be a way for an organization to test its products in real-world usage. Hence dogfooding can act as quality control, and eventually a kind of testimonial advertising. Once in the market, dogfooding demonstrates confidence in the developers' own products.